About us
"Want More. Do More. Be More"
Greatness isn’t given—it’s earned, one extra rep at a time. Our brand is built on the mindset of progressive overload - the philosophy that true growth happens when you push past your limits. Whether in fitness or in life, we champion resilience, ambition, and the relentless pursuit of self-betterment.
We’re not just another athleisure brand—we’re a movement. A culture of go-getters who don’t settle for “good enough.” We turn obstacles into stepping stones, challenges into conquests, and ambition into reality. Because here, we don’t just do one more rep—we take three more.
Honour the Badge
As long as you wear it, dont back down. Take it as a sign and a promise that you will do better than yesterday so the that you can be more than you were yesterday